Monday, February 01, 2010

Radix Fried CHicken

Hubby been telling me about this one restaurant that carries a similar concept like KFC. However, this restaurant is only available in Sungai Petani and Alor Setar.

So the night after our reception in Alor Setar, I asked hubby to take me to the restaurant. From my observation, the restaurant looks empty. My hubby says it is probably most of the locals prefer to take away and eat at home. And that is exactly what we did too, take away.

RFC (Radix Fried CHicken) proudly carries the slogan "Segar, Organik dan Halal" (Fresh, Organic & Halal). I believe that is how they capture most of the Malay market in the north. They are opening new branch soon in Ayer Keroh, Melaka,Kubang Kerian, KB, Kelantan and Kluang, Johore.

My verdict of the chicken? Errr.. Not to my liking. Some how it tasted like the chicken is in desperate need of some serious salt. Probably that is what make the chicken healthier choice, no MSG and organic. But then again, isn’t MSG what we are “craving” for in any Fast Food? Just my two cents :D

The restaurant near Pasar Besar Alor Setar

Hubby lining up at the counter

Notice the empty restaurant? (I'm sure it will be other wise in KL).

Apart from the typical carbonated drinks, RFC also offers drinks like Rossele, Radix Cocoa, manggo, etc.

Part of the menu

Some Description Taken from RFC website~

Pada masa kini pasaran dan permintaan adalah tinggi ke atas makanan segera. Ini boleh dilihat dengan kehadiran jumlah restoran ‘bak cendawan selepas hujan’ diseluruh negara. Didapati pasaran konsep makanan segera di negara ini dimonopoli oleh masyarakat bukan Islam dan hampir 90% jenamanya berasal daripada luar negara.

Atas kesedaran dan tanggungjawab betapa pentingnya pilihan makanan halal, RFC diwujudkan bagi memberi pilihan makanan halal kepada umat Islam, khasnya umat Islam di Malaysia. Bermula dengan restoran pertama di Sungai Petani, RFC berazam mendirikan 400 buah lagi restoran yang serupa di seluruh negara.

Disamping itu, sejajar dengan slogan kumpulan perniagaan HPA, “Produk Halal Tanggungjawab Bersama”™ kewujudan RFC adalah satu jihad perniagaan dalam menyediakan makanan dan produk halal kepada umat Islam.


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